This site uses cookies in order to function properly and to allow us to improve our service.
By using this site you consent to the use of cookies. Find out more HERE

CLOSE [X]
Subscriber login Close [x]
remember me
You are not logged in.

The Guardian

Published:  23 July, 2008

The practice of reputable wineries producing exclusive labels for supermarkets is a good idea, 'in theory', says VICTORIA MOORE. But it can also 'be confusing for those who like wine enough to know a bit about it but not enough to hoover up details as if studying it for Mastermind', because the 'exclusive' wine can be so different from the producer's normal output. A pair of Barolos by Terre da Vino presented a case study. One 2001 Terre da Vino Barolo (14.99) was produced exclusively for Marks & Spencer and tasted 'markedly richer' than 2001 Terre da Vino Barolo La Mora (14.99; Majestic), which was 'nothing fancier than the wine as the winemaker made it' - and all the better for it.

Keywords: