Wine must adapt its branding for China or face failure
Wine firms that do not adapt their brands for the Chinese market - such as by having a Chinese brand name - face "immediate disadvantage" and possible failure.
Read more...Wine firms that do not adapt their brands for the Chinese market - such as by having a Chinese brand name - face "immediate disadvantage" and possible failure.
Read more...The wine world needs to let go of its obsession with China, and stop believing that the market can solve all its problems, according to Margareth Henriquez., chief executive of Krug, the top branded Champagne house.
Read more...The crackdown in China on luxury products and gifting continues to hit major drinks players with Diageo expected to announce a further drop in sales in the country in its full year results this week including another hit on its premium baijiu brand, Shui Jing Fang.
Read more...The eighth Vinexpo Asia-Pacific kicked off yesterday with 1,300 exhibitors - making it the largest exhibition of its kind in Asia, say organisers - who hope to welcome more than 17,000 visitors to the three-day show.
Read more...Rémy Cointreau has warned that full year profits may plummet by 35 to 40%, thanks to a fall in Chinese sales.
Read more...Visitors to Dusseldorf's international wine fair ProWein have jumped 7% on last year to 48,000, with twice as many Chinese and Hong Kong visitors compared to last year.
Read more...The USA, Canada and China are to remain top investment targets for importers for the next 20 years according to a report by Wine Intelligence.
Read more...James Lawrence looks at the bigger picture when it comes to the Chinese wine market
Read more...China has never been a country with a true culture of wine. Even today, Chinese consumers do not have a deep knowledge and wine does not benefit from the same status it enjoys in Western countries. However, according to a recent survey from Vinexpo, China, in 2013 became the first market in the world for consuming red wine. Of course, China's huge population helps when it comes to comparing a total amount with say France or Italy. Chinese consumption is still far lower on a per capita basis. But still, this change of lead is a strong sign and highlights China as a fast growing market.
Read more...China has become the biggest red wine consuming country in the world as its increasing influence on global wine trends continues, according to latest figures released by Vinexpo.
Read more...The UK remains the sixth biggest wine consuming country in the world despite another year of falling wine sales, according to the latest figures released by Vinexpo, but there are signs drinking levels could be on the up again from 2015.
Read more...Major international wine companies are accused of having questionable "principles" when looking to distribute overly inflated wine in to China.
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China is on course to be the second largest wine consuming country behind the United States within the next five years, according to Don St Pierre Jr, co-founder of Chinese importing company, ASC Fine Wines, speaking ahead of his appearance at this month's Wine Vision conference in London, being organised in partnership with Harpers.
Read more...What wines do the modern Chinese really like? Do they only buy what they enjoy the taste of, or are there other factors weighing in. What motivates or discourages the Chinese from a wine order is perhaps not well enough understood among the sommeliers serving them. Harpers had a chat with professionals active in the Maldivian wine trade to learn more, one of the fastest up and coming travel destinations for the young, wealthy and discerning Chinese.
Read more...Few people are better placed to discuss the Far East Cognac boom than Vincent Géré, Rémy Martin's director of estates and oenology. The man responsible for the style and supply of the Cognac brand, his association with China dates back more than 25 years. He spoke to Richard Woodard
Read more...Getting the back label is right for your wine in any market you are trading in, but in China it is vital. Not only do you need to understand what it is that Chinese consumers are looking for and expect to see on a wine label, but you will have to comply with complex Chinese labelling regulations.
Read more...Vinexpo 2013 was attended by a record number of foreign visitors at last month's exhibition in Bordeaux.
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