Scottish multi-buy promotions ban has not hit alcohol sales says new study

Banning multi-buy promotions for alcohol has failed to hit alcohol sales in Scotland, according to a new academic study.

Producers urged to push sweeter sparkling wines in China

The paltry sparkling market in China could be significantly enlarged by promoting sweeter sparkling wines, according to leading professionals engaged in the country.

Social media is "essential" for brands looking to break in to Chinese wine market

A social media presence in China should now be considered an "essential part" of any wine brands marketing strategy in the country, according to analysts Wine Intelligence.

Independent Wine Crew joins forces to help each other run better businesses

Treasury Wine Estates and Accolade sign further bottling agreement in California

Treasury Wine Estates has signed a further deal this week with Accolade Winesto provide packaging and production services for several brands based in California, including its Geyser Peak, Atlas Peak and XYZin brands.

Port houses stung further by increased costs in brandy says Symington Family Estates

Port producers continue to struggle with the large increases in wine brandy used in the port making that is putting serious pressure on their cost base, according to Symington Family Estatesone of the biggest players in the sector.

Carol Emmas: why I sometimes prefer cheap wine

I prefer cheap wine. There you go - I've said it. I feel like I should be standing in a confessional with my head hung low muttering the words in shame.

One alcohol free day a week makes no difference hears Wine Vision debate

Having one alcohol free day per week has no health benefits, according to a leading doctor.

Personalised marketing is key to future wine sales says Amazon at Wine Vision

Personalised marketing, customer reviews and product comparisons are key to successfully selling alcohol online, according to Amazon.

Q&A: Eva Minguez Lobato, marketing director of Regulatory Council for D.O RÍAS BAIXAS

Ahead of next week's Rias Baixas Mini Fair at London's Glaziers Hall on November 25 we talk to Eva Minguez Lobato about what plans the Spanish region has to build on its growing popularity in the UK.

Marks & Spencer to launch carbon neutral PET Beaujolais Nouveau

Marks & Spencer is set to launch what it claims is the first carbon neutral Beaujolais Nouveau. The 2013 vintage is to be bottled in PET and launched, in line with tradition, on the third Thursday of November (21). 

Go direct and get ambassadors for your brand hears Wine Vision

Selling wine direct to the consumer is one of the best ways of creating brand ambassadors, according to the wine trade.

Wine Vision Live News Blog: Why wine is integral to Amazon's growth strategy

Amazon has its sights firmly set on the wine and alcoholic drinks sector as it sees the "consumables" sector as a vital part of its future growth strategy.

Black frost devastates South East Australian vines

Australia's 2014 vintage is likely to be significantly affected by a severe "black" frost that has caused devastating damage to a number of regions in the south east of the country.

Wine Vision Live News Blog: Tesco's Dan Jago vision of being a world class wine business

6pm

Wine marketing is outdated and fails to connect with consumers

Wine is out of step with consumers and lags behind other industries, according to a top-level executives at a debate at Wine Vision.

Wine Vision Live News Blog: Direct Wines drives sales by ten fold increase in wine education

3pm:

M&S to engage wine customers "emotionally"

12pm

Wine Vision Live News: China being held back by "profiteering" wine importers

11.30am: The Chinese wine market is being dangerously held back by "short term, profiteering" wine importers that are pushing vastly over priced wine in to the market and confusing consumers, according to leading Chinese players speaking at today's Wine Visionconference.

Wine Vision Live news: online wine is opening up mass Chinese wine market

11am: E-commerce and online wine sales is helping to democratise the Chinese wine market and open up the global world of wine to consumers in even the most remote parts of China, delegates heard at the second day of the Wine Visionconference in London.