Subscriber login Close [x]
remember me
You are not logged in.

Tradeteam in £12m distribution deal

Published:  02 July, 2009

UK drinks logistics firm Tradeteam has clinched a £12m eight-year contract with Wales's largest brewer.

UK drinks logistics firm Tradeteam has clinched a £12m eight-year contract with Wales's largest brewer.

The contract with SA Brain and Co Ltd will see Tradeteam take responsibility for distributing the brewer's portfolio of cask beers, smooth ales and seasonal ales to on-trade outlets throughout Wales and the south west.

Tradeteam will operate out of the major distribution centres of Ebbw Vale and Swansea. Wines spirits and soft drinks will also be delivered to the SA Brain pub estate as part of the deal.

 Stock levels across the brewer's network will also be managed by Tradeteam.

Regional operations director at Tradeteam, John Moore, said: "We are delighted to have secured this contract with SA Brain and are looking forward to supporting the growth of this very exciting brand over the next eight years."

Richard Davies, sales and marketing director at SA Brain, said that the deal would be of benefit to both companies.

"Tradeteam have a proven track record of successfully taking over the distribution of major brands and we have not been let down. It's really impressed us how quickly they have been able to understand our business, unlock synergies and ensure a smooth transition to their network." 

Keywords: