What’s fermenting in the on-trade?
Speaking to somms and restaurant buyers, Oliver Catchpole discovers which wine list trends they think will unfold into the new year.
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Speaking to somms and restaurant buyers, Oliver Catchpole discovers which wine list trends they think will unfold into the new year.
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Looking back, 2025 was another stinker of a year for the spirits and hospitality industries; a rollercoaster ride punctuated by a bad business environment, consumers having less disposable income, and venues closing their doors at an unprecedented rate. With that out the way, it’s time to look ahead to 2026 – as we thoroughly cheer the fact that 2025 is over and done with. So, with just a dash of optimism and foresight, what will be pouring into our glasses and being enjoyed in-venue next year? I have a few ideas.
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Drinks distributors Bibendum and Matthew Clark (both under the C&C Group umbrella) have unveiled their 2026 predictions for the on-trade – both in terms of overall and wine-specific trends.
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This time of year, is when I must start polishing my crystal ball in the hope I can come up with a few nuggets of prophecy for the spirits industry, for the year ahead. And whilst I’m not Mystic Meg, I foresee the year to come as one of change; a year filled with lofty highs and disappointing lows. The way I see it, 2024 has seen a few big success stories, which have laid the groundwork to enjoy more success in 2025. But 2024 was also a tricky year for many producers, and, with plenty of regulatory and legislative upheaval expected, 2025 does look like it might have a few surprises in store for us. Here are my predictions on what could be, a rollercoaster of a year, for the great British booze industry.
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Predicting wine trends for the unpredictable year ahead is certainly a challenge as the trade attempts to plan and prepare for ever-changing times.
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