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Friday Read: Chasing millennials – a moribund or redefined art?

Published:  15 May, 2020

For as long as I can remember, the wine industry has been coveting youth. Generic bodies have been at the forefront of this rush to connect with Gen Y. The CIVB, Inter Rhône and InterLoire have all invested significant resources into campaigns targeted at millennials.

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Justerini & Brooks expands on-trade portfolio with grower Champagne

Published:  13 May, 2020

Wine and spirits merchant Justerini & Brooks has added to a new grower Champagne to its list of on-trade exclusives with Pierre Paillard.

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