Harpers Wine & Spirit Trade News

Diageo reveals its 2013 Special Releases collection

Published: 05 September, 2013

Diageo has revealed the 10 single malt whiskies that will make up its annual limited edition Special Releases for this year.

Diageo launches Smirnoff Gold vodka with £4.5m campaign

Published: 19 August, 2013

Diageo is adding a bit of affordable bling to the UK vodka category with the launch of Smirnoff Gold, backed by a £4.5-million marketing campaign.

Q&A: Diageo's Walter Celli Junior on its World Class competition

Published: 23 July, 2013

Diageo launched its World Class bartender competition in 2009. In its first year, the programme reached around 4,000 bartenders.

Diageo strengthens ties with Shuijingfang baijiu

Published: 23 July, 2013

Diageo is to acquire the remaining 47% of baijiu brand Shuijingfang's major shareholder for £223 million.

Diageo launches online responsible drinking campaign

Published: 15 July, 2013

Diageo has launched an online campaign to remind young people that excessive drinking can lead to "shame and embarrassment".

Diageo crowns World Class Bartender competition winner

Published: 10 July, 2013

David Rios from The Jigger Cocktail bar in Bilbao, Spain, has won Diageo's World Class bartender competition.

Diageo appoints Syl Saller as chief marketing officer

Published: 06 June, 2013

Diageo has appointed its long-standing innovation director, Syl Saller, as its global chief marketing officer.

Diageo launches counter top spirits unit for impulse sector

Published: 03 June, 2013

Diageo is launching a new counter top unit for the impulse sector to help drive sales of 20cl miniatures of its major spirits brands.

Bristol bartender wins chance to create spirit with Diageo

Published: 28 May, 2013

A Bristol bartender has won Diageo's Show Your Spirit competition and will see her brand go into production.

Diageo launches commemorative tequila

Published: 14 May, 2013

Diageo has launched Tequila Don Julio 1942, which will be available in high-end bars, restaurants and spirits retailers in the UK through Coe Vintners, and has an rrp of £115.

Diageo chief executive to step down

Published: 08 May, 2013

Diageo chief executive Paul Walsh has announced he is to retire from the company and will be replaced by Ivan Menezes from July 1, 2013.

Diageo bartender competition takes to the skies

Published: 26 April, 2013

Diageo's bartender competition World Class is to take to the skies for the UK final - the company has partnered British Airways and the final of the competition will take place on a return flight from London to New York.

Blossom Hill to be sold in 50cl bottles

Published: 09 April, 2013

Percy Fox is gearing up to launch 50cl bottles of the best-selling varieties of Blossom Hill as it looks to broaden the...

Smirnoff vodka launches TV ad campaign

Published: 08 April, 2013

Smirnoff will return to our TV screens this month with the second round of its Nocturnal Awakening ad campaign.

Diageo to build £50m Scotch whisky distillery

Published: 03 April, 2013

Diageo is to increase its Scotch whisky production with a new £50 million distillery in the Scottish Highlands. Text Diageo is to increase its Scotch whisky production with a new £50 million distillery in the Scottish Highlands.