Kingsland Drinks unveils "sparkle-up" carbonation line

By Jo Gilbert

Published: 28 April, 2016

Kingsland Drinks has unveiled its new carbonation line - a first for a bottler in the UK.

As of this week, the company has finally launched its anticipated piece of equipment, which enables winemakers to produce sparkling and infused wine drinks.

The new line can fill between 12,600 and 15,000 bottles per hour and will start by sparkling two of Kingsland's own brands, Shorn Pinot Grigio from New Zealand and Live White Zinfandel aimed at female drinkers in their twenties.

The line will also be used to bottle still wine, alongside the company's four lines that operate at Kingsland's Irlam site in Manchester.

This comes a year after Kingsland acquired Bottle Green in April 2015, making the company one of the industry's key players.

A year on, the company has finished its integration of the two businesses.

Andy Sagar, Managing Director of Kingsland Drinks, said: "We're delighted to see the carbonation line now up and running. It's a new and exciting piece of kit that provides our customers with new profitable and sustainable options for capitalising on the success of the sparkling category.

"We now have the ability to 'sparkle up' customers' favourite wines and also develop new sparkling propositions that bring excitement to the wine category."

The product was designed in response to the rising demand for sparkling wines across the UK.

Sagar explained: "Recent findings from our consumer insight programme, WinePRO, show that there's an increasing thirst for sparkling products across all demographics. Given the widely reported challenges to Prosecco supply and increasing costs, the new line is the perfect opportunity to look for credible alternatives."

Kingsland currently has 100 brands from 13 countries in its portfolio, covering entry to super premium level, including Limestone Coast Wines, Borgo Molino Prosecco, Blue Nun, Langguth, Andrew Peace, Baron de Ley, Louis Moreau, Pascual Toso, Marisco and McManis.

It is also on the verge of launching a new 'Curious' own brand range, offering consumers a "less traditional and more approachable" route into the wine category.

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