Accolade Wines-owned WinningWithWine.com - an online tool for wine retailers and on-trade outlets - has revamped its website to offer a user-friendly platform with more advice than ever.
WinningWithWine.com, which launched two years ago, offers a free information service to those working with wine in both the on and off-trades. Members can visit the site to learn more about the category - and, importantly, how to sell more of it to their customers - as well as trends, customer demographics and stock control.
The latest incarnation of the website allows members to create their own wine lists and print up to 50 copies per outlet per year, free of charge.
Amy White, marketing controller for Accolade Wines, said: "We have spent a lot of time working with our target audience to make the new WinningWithWine.com site more user friendly and more relevant to their needs.
"The careful mix of information, commercial advice, and tips on how to sell and promote wine is gaining real leverage in both the on and off-trade. With the new-look website, all members will find it even easier to access everything that the site has to offer, which will help them in their quest to sell more wine, more creatively."
The new-look website launches today.