There’s nowhere in the wine world quite like Georgia. Anyone visiting the country will have heard this mantra. It seems to accompany any discussion of the country’s wines, with their unique qvevris – egg-shaped earthenware buried underground – helping to make wine on the slopes of the South Caucasus for some 8,000 years.
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The corporate world is very fond of quoting an old adage: “Commerce hates noise.” Yet vodka brands cannot hide from the upheaval caused by Ukraine, rising inflation and post-pandemic behavioural shifts. With the political, economic, and social environment in a state of realignment, spirit brands have been presented with a unique set of opportunities, and threats, in 2022.
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Due to the Ukraine crisis, the Stoli Group will no longer sell its vodka under the Stolichnaya name.
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Following the Russian invasion of Ukraine, there have been calls to boycott Russian brands with the country’s most famous commodity, vodka, on the radar of UK retailers.
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The International Organisation of Vine and Wine (OIV) has elected Luigi Moio as its new president.
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Halewood Wines & Spirits, which is to rebrand as Halewood Artisanal Spirits, has opened a new vodka distillery in the Russian city of St Petersburg.
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Concha y Toro is celebrating a burst of successful trading in Russia and Eastern Europe via its distribution partner, Roust – with hints of further expansion in the near future.
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