The brand-new Cask Whisky Association (CWA) has been launched with the aim of protecting the overall reputation of Scotch whisky, while creating a ‘safe environment’ for whisky enthusiasts and customers to buy and sell casks.
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Touted as the future of digital marketing, NFTs (non-fungible tokens) also raise huge questions around provenance, authentication and fraud, says Jo Gilbert, who takes a crypto dive.
Copper Rivet Distillery of Chatham in Kent has agreed a multi-year partnership with Cask Liquid Marketing for the exclusive UK marketing and distribution of its Masthouse Whisky products. Launched in 2020, the burgeoning Masthouse Whisky range is at the vanguard of all the exciting English whiskies now hitting the market after years of maturation.
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The great and the good of the rum world are gearing up for World Rum Day, taking place this Saturday 10 July in order to spread word of rum, which was named by the WSTA as the most loved cocktail spirit during 2020’s first lockdown.
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London-based Cask Trade is opening an outpost in Hong Kong following an “unprecedented” spike in demand from the region.
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The GlenAllachie Distillery is extending its range of whiskies to include a number of limited edition expressions that highlight the wood management expertise of master distiller, Billy Walker.
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