Harpers Wine & Spirit Trade News

Connected packaging could become 'main' marketing bridge to customers

Published: 03 February, 2022

More and more brands are using QR codes and smartphone apps to transform simple packaging into digital experiences.

Santa Rita Estates achieves sustainability recertification

Published: 14 January, 2022

Viña Santa Rita and its associated wineries in Chile have obtained their sixth accreditation from the Certified Sustainable Wine of Chile Code, under the rules of the oversight body.

Connected packaging revs up

Published: 07 January, 2022

At any one time, there are an average of seven trillion pieces of packaging in the world. The opportunities offered by technology to engage with consumers via the bottle are only just getting started, says Jo Gilbert.

GCA calls on suppliers to say if retailers are treating them 'fairly and lawfully'

Published: 13 January, 2021

Mark White, the Groceries Code Adjudicator (GCA), has launched the annual survey with a call to wine and spirit suppliers to tell him if retailers are treating them “fairly and lawfully”.

Subscriber offer: 40% off Classic Wine Library books

Published: 13 March, 2020

Until the end of March, Harpers subscribers can get 40% off all books in The Classic Wine Library by visiting http://bit.ly/BuyClassics and using the code CWLHARP40 at checkout (postage is free within the UK, other postage rates vary). Customers in the US and Canada can use the same code at http://bit.ly/BuyClassicsUS.

Portman group tackles ‘offensive marketing’ in sixth code of practice

Published: 05 March, 2019

UK alcohol regulator the Portman Group has updated its packaging and promotional guidance for society’s evolving standards, including a new rule around ‘offence’.