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Last chance to enter The IWC Merchant of the Year Awards

Published:  09 June, 2010

Time is running out to enter The IWC Merchant of the Year Awards, which closes for entries on Friday (June 11).

Time is running out to enter The IWC Merchant of the Year Awards, which closes for entries on Friday (June 11).



The annual awards are entered by a wide variety of companies including supermarkets, agents, on-trade suppliers, mail order, online, independents and high street retailers.

Winning an award establishes the company in the highest regard amongst its peers, as well as offering exceptional marketing opportunities and acknowledging the hard work put in by the team behind the scenes.

It also builds consumer and trade awareness through an established PR campaign working with both the UK and International media.


This year the IWC has added two new categories to the Specialist Merchant awards - Champagne Specialist Merchant of the Year and Fortified Specialist Merchant of the Year.


In an effort to acknowldge the importance of regional and international wine bodies from around the world based in the UK, the IWC is also launching a new award - The Generic Campaign of the Year.

This year the entry process is all online and full entry details are available on the new IWC Merchant Awards website, which can be found at: www.merchantawards.internationalwinechallenge.com

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