As I sat down to write this piece my phone rang. It was Nick, a winemaker and one of my oldest friends. We have been close since the early 1990s when he gambled his career on joining my incipient wine business. Its subsequent success was in no small part down to him.
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In the battle for low/no customers, Frankenstein wine may not be the answer, writes Chris Losh
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A collaboration of New Zealand producers dedicated to producing naturally lower alcohol wines is urging the trade to step beyond the low/no bunker mentality and “celebrate great wines with 30-40% less alcohol”.
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Looking back to December, there was one major trend analysts were backing to have the most influence on the mix of sales and consumer behaviour in 2019.
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The driest month of the year is almost over. But as the trend for drinking less but better – or not at all – continues into 2019, many consumers will be planning to moderate well into February and beyond. Changing drinking habits is something we can no longer ignore, says Hugh Jones, former prestige sale manager at Mentzendorff and now head of sales at Lucky Saint, which produces a 0.5% beer. Reporting for Harpers, Jones explains why he has vowed to go teetotal for a year with the aim of exploring what trade needs to do to stay relevant – while also making the most of the opportunities in the ever-evolving drinks industry.
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Tumultuous political times are offering an interesting backdrop to our latest Looking Ahead series.
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